As I Am – Classic – Cleansing Pudding (Sulfate-Free Moisturizing Cleanser)

As I Am – Classic – Cleansing Pudding (Sulfate-Free Moisturizing Cleanser)As I Am Cleansing Pudding by As I Am is a rich, sulfate free moisturizing cleanser specially created for curly, coily, and textured hair. This creamy formula gently removes impurities and product buildup while helping to preserve the hairs natural moisture balance. Unlike harsh shampoos, Cleansing Pudding supports healthy hydration levels, leaving curls soft, manageable, and refreshed without dryness or tightness. Key Ingredients Aloe Barbadensis Leaf

tropical fruit extracts

and over-processed hair from within

It delivers lightweight hydration without buildup

this non-greasy serum absorbs easily without weighing hair down

💧 Glycerin & Inulin – Humectants that help draw moisture into the hair

Butyrospermum Parkii (Shea) Butter* – nourishes and moisturises

soften strands

promote healthy growth

some regional variations may occur)

Reduces breakage and split ends

Improves hair smoothness and manageability

Althaea Officinalis (Marshmallow) Root Extract – helps detangle and soften